To end sexual and intimate partner violence, we must work to make change on individual, relationship, community, and societal levels. That means, for example, changing how individuals think, how people relate to one another, how communities respond to violence, and how society values healthy over controlling behaviors.
No one campaign will solve the problem, but The Red Flag Campaign can be a helpful tool in changing individual attitudes and behaviors, helping people learn about healthier ways to relate to one another, and shifting the social norms of a campus or community into one that is less tolerant of abusive actions and more invested in establishing healthy norms.
NO NEED TO REINVENT THE WHEEL
We're passing along a few of The Red Flag Campaign success stories that campuses across the U.S. have shared with us. Learn more about the inventive ideas from schools that have engaged their communities in ending sexual violence, dating violence, and stalking on campus.
Post red flags to generate interest
Display red flags in a large grouping in a prominent area on your campus one week prior to posting posters (e.g. in front of dining hall, student union, etc).
Distribute flags to influential people on campus and ask them to attach flags to their backpacks, tape them to their cars, or attach them to their bicycles for the entire length of the campaign!
Engage athletes as partners
Partner with athletic teams to create banners, carry flags, lead effective bystander workshops, promote healthy relationship messaging. Plan a "wear red day" for a major game, give out prizes.
Energize your base
The Red Flag Campaign scroll pens roll out to reveal characteristics of healthy relationships on one side and Red Flag Campaign website on the other. People LOVE these pens! Give them out as prizes for attending an event, completing an evaluation of your Red Flag Campaign-related programming...or just give them out to brighten someone’s day.
Tap into the expertise of student leaders
Partner with your community Sexual & Domestic Violence Agency to co-sponsor a training for resident advisors and peer educators on how to spot and respond to red flags.
Hold a bulletin board contest for the most impactful, engaging Red Flag Campaign bulletin board. Engage student leaders from all groups to carry the message of effective bystander intervention and the importance of promoting healthy relationships.
Involve the entire campus community
Offer blank flags and white or gold Sharpie pens for students to create their own flags (about warning signs or healthy relationships) to post around campus.
Use campus resources to the fullest
Could you use a little help letting the campus community know about an upcoming panel discussion, speak-out, or movie night? Partner with your communications/media department to help bolster your marketing.
Shout it from the rooftops
Changing cultural norms requires investment from everyone on campus. Amplify your message by asking student groups to create giant banners (in this case, a queen-sized bedsheet) and hang from main campus buildings.
Make organizers stand out
Order Red Flag Campaign t-shirts to thank your campaign organizers for their hard work; ask them to wear their t-shirts at all Red Flag Campaign-related events to make it clear whom students can ask for help.
Note: Red Flag Campaign t-shirts available at our online store are printed on front only.
Create and deliver red flag arrangements to departments
Make “flower arrangements” of red flags and send them to department heads on
campus with a note about why it’s important to say something when you see a red flag for dating violence. If you need extra flags, you may order them here.
Nurture nontraditional allies
Invite student organizations and clubs to the table to plan and launch The Red Flag Campaign on your campus. Student leadership builds buy-in, which results in a more effective campaign.
Take to the streets
Expand your messaging off campus. Use washable paint to add healthy relationships and bystander intervention messaging to student and staff cars. This is a particularly great idea for schools with a primarily commuter population. Remember to ask for consent first!
Create digital announcements
Use the graphics provided on the Campus Planning Guide CD to develop announcements for Red Flag Campaign programming. Distribute to all campus electronic bulletin boards and social media.
Capitalize on what's good
Use social media to establish a #healthyrelationships contest. Ask students, staff, and faculty to describe what makes their relationship a #healthyrelationship and tag your office. Add random drawings for giveaways to encourage participation and spread health promotion.
Put your message front and center
Plan and create a #redflagcampaign or #friendssaysomething float in the homecoming parade or other big event. Ask student leaders to create and carry the banner.
Spread the good news
Establish a hashtag for your school's campaign (ex. #JMUredflag) to collect and share your school's Red Flag Campaign social media posts via #tagboard or Storify. Remember to use #redflagcampaign as well to connect the the national conversation.
Use social media to expand the conversation
Join the official Red Flag Campaign Facebook page and encourage students and staff to post your campus’ activities and successes to share with other campuses.
Create a social networking page for your campus’ Red Flag Campaign to advertise Red Flag events. Call your page "The Red Flag Campaign at (your school). Encourage students to add the page to their friends lists. Send friends list invitations to students.
Use graphics templates to make giveaways
The Red Flag Campaign Campus Planning Guide features graphics files and button templates for your school to create your own giveaways. Use these as incentives to participate in programming, as thanks for student organizers, or just to spread your message.
Build in educational opportunities wherever possible
Ending sexual and dating violence will require changing cultural norms as well as individual behavior. Ask your community-based Sexual and Domestic Violence Agency to co-facilitate workshops on campus about the hallmarks of healthy relationships, how to spot red flags, and how to be an effective bystander. Discussion guides for these topics are included in The Red Flag Campaign Campus Planning Guide.